Chairman & CEO
Lawrence is an entrepreneur who has dedicated his career to developing public-private partnership solutions to some of the world’s most vexing problems. Recognizing the link between dietary practices and numerous chronic diseases, he established the non-profit, non-governmental United States Healthful Food Council (USHFC) to improve the health of Americans. The USHFC provides incentives, programs and tools to increase the production and consumption of healthful and sustainable foods, such as Responsible Epicurean and Agricultural Leadership (REAL) Certification for the food and foodservice industry.
Most recently, Lawrence worked with Elon Musk at SpaceX and in collaboration with NASA to develop a domestic commercial crew and cargo program to replace the Space Shuttle. Prior to SpaceX, he was the lead for wireless pioneer Craig McCaw and Bill Gates’ Teledesic in negotiating the radio frequency access with the FCC and the International Telecommunications Union (ITU) to make broadband access ubiquitous through the use of low-Earth orbiting satellites. Lawrence’s government experience includes the White House Office of Public Liaison, the U.S. Department of Commerce and the U.S. House of Representatives.
Lawrence received his Bachelor’s degree from the University of Colorado and a Masters in Business Administration (MBA) with honors from Georgetown University. He is a three-time Ironman triathlete that is passionate about the importance of nutrition, exercise and health.
Chief Operating Officer
David is a nonprofit management expert who has over two decades of experience in leading environmental organizations to achieve their goals. He is responsible for managing USHFC’s daily operations, overseeing grants, supervising staff, integrating programs to maximize impact, and enhancing the organization’s strategic goals. His work has received the Standard for Excellence certification in nonprofit management and accountability.
Most recently David served as Executive Director at the Just Label Campaign that drove 1.3 million signatures to the Food and Drug Administration demanding federal labeling of genetically engineered foods, and built a membership 300,000 individuals, 600 organization coalition and 55,0000 Facebook fans. Prior to that, he was President of the Alliance for the Chesapeake Bay, Executive Vice President of the Solar Energy Industries Association, and Deputy Executive Director of the Council of Great Lakes Governors. David did graduate work in Political Science at the University of Wisconsin-Madison.
He holds a Masters degree in Technology and Policy from Washington University in St. Louis, Missouri and Bachelors in Environmental Science from the University of Wisconsin-Green Bay.
Kim Blum, MS, RD, LD, is a registered dietitian with over 10 years of experience in nutrition. She received her Bachelor’s of Science degree in Dietetics from Michigan State University and a Master’s of science degree and dietetic internship in Clinical Nutrition from Rush University in Chicago, Illinois.
Over 10 years ago in graduate school, Kim became interested in conducting nutrient analyses when she analyzed the cafeteria menu for a 700-bed hospital in Chicago. After that, Kim worked for nearly five years for the U.S. Department of Agriculture, focusing her efforts on nutrition education in schools and analyzing school meals to ensure they were meeting federal nutrition requirements.
Following her work with the USDA, Kim spent more than 3 years working for Action for Healthy Kids, a national nonprofit organization dedicated to addressing the epidemic of overweight, undernourished and sedentary youth by focusing on changes in schools. Kim then began to focus her efforts on working with restaurants to provide nutrition information for their menus, providing companies and organizations support on their nutrition-related needs, as well as educating families and individuals on maintaining healthier lifestyles. Kim is married with two little boys.
Vice President of Programs
Eleni brings a unique background to the USHFC – over 15 years experience in business development for analytical chemistry technologies, a firm commitment to health and fitness, and a lifetime growing up in the restaurant business. In addition to being versed in food safety practices and health codes, she has been involved in many aspects of restaurant operations. Eleni has applied her background in science to research how food supply and ingredients impact health, balancing food costs with quality and nutrition.
She is adept at working with companies both small and large, academic institutions and government agencies with whom she most recently established and expanded business on behalf of Waters’ TA Division (formerly DuPont) andBio-Rad Laboratories. Eleni also has extensive experience in contract negotiations and sales and marketing strategy.
Eleni received her Bachelor of Science in Chemistry from the University of North Carolina at Chapel Hill. In her spare time, she enjoys traveling and practicing yoga.
Vice President of Marketing
Chris has over 8 years of experience working at the intersection of marketing and finance. Having spent the early portion of his career as a financial analyst at a Fortune 100 firm, Chris most recently worked as a small business consultant for LivingSocial, one of the world’s premier online marketing companies. While at LivingSocial, Chris partnered with hundreds of small business owners and primarily restaurants to create and implement profitable marketing promotions and improve customer acquisition.
Chris is also the creator and co-founder of the popular iTunes audio podcast, “Smart People Podcast”. Smart People Podcast has received over 1.5 million downloads to date, has ranked in the Top 10 on iTunes out of nearly 500,000 podcasts, and was rated “New and Noteworthy” in 2011. He has interviewed many of the top authors and nutrition professionals in the world including Dr. Walter Willett (Harvard School of Public Healthy), Dr. Brian Wansink (Cornell Food and Brand Lab), and Dr. Joel Fuhrman (Author of “Eat to Live”).
Chris received his Bachelor’s degree from James Madison University with a concentration in Finance. He is a lifelong athlete, having played baseball at the collegiate level. When he’s not hard at work he enjoys softball, golf, mountain biking and gardening.
Vice President of Strategy and Partnerships
Brendan Murphy is an entrepreneur, activist, and aspiring author. After getting his feet wet founding TripAlertz.com (merged with HotelReservations), Brendan is now building companies and writing books in the areas of sustainable agriculture (GoPure), conscious relationship (DailyRelationship), and entrepreneurship (GoodStartups).
Brendan’s business brain now runs on biofuel and when he is not building new companies, he can typically be found hiking near his home in Mill Valley with his beautiful partner Juna.
Director of Communications & Outreach
Elizabeth has over seven years of experience in non-profits and policy, as well as a passion for sustainable food. She worked at the UK Headquarters of Slow Food while earning a Master’s degree in the Anthropology of Food from the School of Oriental and African Studies in London. Her thesis was entitled “Provenance, Planet, People, and Profit: The Meaning and Certification of Sustainable Restaurants.”
Prior to earning her Master’s degree, Elizabeth was a Fulbright Fellow in Singapore, where she studied food policy, culture and history. She presented her research at academic conferences around the world. She has also been a keynote speaker on American cuisine for visitors traveling to the U.S. as part of the State Department’s International Visitor Leadership Program.
Elizabeth most recently worked in the Office of Federal Relations at the National Governors Association, where she managed food stamps and other issues for the nation’s governors. She graduated Phi Beta Kappa from Cornell University with a BA in History.
Tennessee Project Manager
Kristen is an enthusiastic marketing professional with a passion for healthy living. She brings a diverse background to USHFC including experience in collegiate sports marketing, public television production and in marketing prominent brands at a respected advertising agency. While at the agency, Kristen helped develop multifaceted promotions at foodservice establishments across the country. These promotions included mobile apps, point of sale elements, sweepstakes and social media utilization. She took an active role in brainstorming these and other innovative and effective strategies to engage consumers and encourage brand recognition.
Kristen brings this creative mindset and enthusiasm to USHFC in helping market their expansion to the state of Tennessee. Her passion for healthy eating and experience in client relations are tools in encouraging Tennessee restaurants to become REAL Certified.
Kristen received her Bachelor of Science in Marketing from Penn State University. She’s an avid college football fan, and in her free time she enjoys running, acrylic painting and volunteering for various nonprofits in her community.
Business Development & Marketing Consultant, New York
Jill is a development professional with years at the World Bank Institute turned entrepreneur with over a decade of public relations, social media strategy, business development and marketing experience. Her expertise includes launch strategies, operational restructuring, program and product launches, and multi-platform marketing.
Based in New York City, Jill is passionate about entrepreneurial ventures and the importance of nutrition, exercise and health. Her most recent venture as the CEO of Cheftabl-offering an easy and seamless service to discover and purchase exclusive and unique ‘off-menu’ tastings and dining at the most sought-after and undiscovered restaurants. Cheftabl-drew attention from premier press outlets including Washington Post and Modern Luxury.
Jill received her MSc. in Development Studies from the School of Oriental and African Studies, UCL and her B.A. from Rutgers College. When she isn’t working on a new venture she can be found on a yoga mat or a cinema.
Business Development & Marketing Consultant
Ali Cherry is on a mission to make it easier for people to integrate healthy habits into their daily lives. Her work with USHFC is focused on expanding the REAL certification to consumer packaged goods market and bringing the REAL logo to a store near you. Beyond USHFC, she is the founder, CEO of Snack Packers, a healthy snack delivery service that improves workplace wellness and productivity. In addition, she maintains active roles in health promotion including working with organizations such as Weight Watchers.
Prior to focusing on health behavior change, Ali spent eight years developing creative online marketing strategies to help dozens of social cause organizations, like the Special Olympics and Association for Supervision and Curriculum Development, to grow audiences of engaged supporters. Ali has been a business development consultant working on customer communication and user experience for a start-up online marketplace in Hyderabad, India, was the Online Campaigns and Marketing Director at Beaconfire Consulting and Director of Marketing at Grassroots Enterprise.
Since 2009, Ali has served on the Social Investment Council of Echoing Green, an organization dedicated to promoting social enterprise and is a Social Entrepreneur in Residence for the University of Maryland’s Center for Social Value creation. Ali has a BA from Hamilton College, an MBA from University of Maryland’s Smith School of Business and her certification in health coaching from the Institute for Integrative Nutrition.
Alan has over ten years of legal experience as a practicing attorney. He is well recognized as a problem solver who consistently delivers solutions to various challenges, always with an eye towards the underlying business objectives of the client and/or project.
Most recently, Alan was a senior associate at a full service real estate boutique firm, Wilf Law Firm, LLP. At Wilf, he often served as outside in-house counsel for a number of clients, ranging from a sole proprietor to those with a net worth of over one billion dollars. In addition to his legal work in the real estate field, and always civic minded, he consulted for the Drum Major Institute. He designed community building projects targeting local leadership development and cultivating new entrepreneurial activity in order to meet Appalachian Kentucky’s need for strong leadership and economic growth.
Alan maintains his membership as a Museum Council Fellow of the Museum of Fine Arts in Boston, where he previously served as the Development Vice-Chair of the Museum Council Steering Committee.
Alan L. Glazer received a Bachelor of Science in Business Administration and a Juris Doctorate from Washington University in St. Louis. Alan also holds a Masters in Public Affairs from Brown University.
Vice President of Development
Chuck Benya is a fundraiser, rainmaker and business development guru who has been the chief architect of many successful advancement programs.
As a consultant, he has piloted start-ups and reboots. He served as an advisor to former First Lady Rosalynn Carter and the staff at her esteemed Institute for Caregiving. He was retained as the engineer of Howard Brown Health Center’s high profile emergency fundraising drive, The Lifeline Appeal, exceeding its aggressive fundraising goal, as well as significantly increasing its social network share. Chuck has held senior leadership roles at Vital Bridges, the Illinois Alliance for Arts Education, The Martin Luther King Center for the Performing and Cultural Arts, and the AIDS Foundation of Chicago.
He holds a BA from Nazareth College and a Masters of Public Policy from the University of Michigan. Chuck is an avid reader and writer of poetry. And, he enjoys extraordinarily long walks with Silas, his Springer Spaniel, when he is not cooking for friends.
Brian’s expertise is in changing eating behavior. He uncovers how our environment – including restaurants – often mindlessly impacts food intake and he focuses on how this can be reversed in healthy, profitable, win-win ways.
Brian is the Director of the Cornell Food & Brand Lab, which he established to focus on the psychology behind what and how people eat. His research on consumption volume has won national and international awards for its relevance to consumers. His research has been widely featured on 20/20, BBC News, The Learning Channel, all news networks, and on the front pages of the Wall Street Journal, and the New York Times.
He earned his Ph.D. in marketing at Stanford and was a marketing professor at the Amos Tuck School at Dartmouth College, the Vrije Universiteit in Amsterdam, and the Wharton School at the University of Pennsylvania, and the Julian Simon Faculty Scholar and Professor of Marketing, Nutritional Sciences and Agricultural and Consumer Economics at the University of Illinois at Urbana-Champaign.
Sharon Feuer Gruber
Sharon is a proven leader both in creating cutting-edge programs addressing food access for low-income populations and also in establishing high nutrition standards for non-profits’ food distribution systems. Sharon has created nutrition education programs for numerous organizations. She is a member of the Nutrition Advisory Board for the Capital Area Food Bank and participates on the committee initiating the formation of Washington, D.C.’s first Food Policy Council. The D.C. Primary Care Association recently recognized Sharon with its “Unsung Hero” award for her work with Bread for the City. Her innovative, comprehensive approach to addressing the nutritional needs of low-income DC residents has been featured several times in both the Washington Post and on NPR.
Previous to her nutrition career, Sharon was a non-profit communications manager, specializing in health and serving low-income populations. She was the creative manager for the Leukemia and Lymphoma Society and editor of the National Head Start Association’s Children and Families magazine.
Susan Sykes Hendee
Susan, owner of CulACon, is a seasoned professional, administrator, and educator with managerial and consulting experience in culinary arts, foods education, and hospitality management. She earned a Ph.D. in foods and food management and an M.A. in food service management from New York University (NYU), an M.S. in computer education and a B.S. in food service education from Johnson & Wales University, and an A.O.S. degree from the Culinary Institute of America. She is certified by the American Culinary Federation as a Certified Culinary Educator and was awarded fellow of The American Academy of Chefs.
Susan recently held the position as Vice President for Academic Affairs and previously Dean of Graduate and Academic Studies (Hospitality and Culinary) at Baltimore International College, Chair of Culinary and Food and Beverage Management at Arts Institute Washington, D.C., Chair of Culinary Arts and tenured professor at New York Institute of Technology and Director of the Foods Program, Department Foods and Nutrition, at NYU. Her recent community and professional service includes Share Our Strength – Cooking Matters Board and American Culinary Federation Sizzle Editorial Board. Her newest publication is “Handheld Computers for Chefs,” and research includes “emotional intelligence and job satisfaction” and computerization in the hospitality industry.
Philomena Gambale Fritz
Philomena has been working in the area of advocacy, policy, and alliance management with expertise in program development and implementation. Her most recent position was with an innovative biotechnology start-up focused on addressing public health needs. Philomena currently serves as a strategic advisor to technology and nonprofit start-up organizations. Her interest in healthful eating and cooking was inspired by significant time spent eating out while on business travel.
Philomena received her Bachelor’s degree from Harvard University and Masters of Science from Georgetown University. She lives in Washington, D.C. and is active in community-based non-profit work.
Patrice has been passionate about nutrition, health and exercise for over 20 years. Leading by example, she educated her sons about the importance of making healthful food choices and participating in daily physical activity. Patrice enjoys sharing her passion and is recognized by friends and family as a role model for good health. She is active in running, cycling, yoga and weight training. Patrice also enjoys cooking, reading and conducting speaking events about nutrition and fitness.
Patrice has a Bachelor’s Degree in Management from Walsh College in Troy, Michigan. She is also a member of the National Association for Health and Fitness and volunteers for running events, Gleaners Food Bank in Detroit, a Diabetes Awareness Education Program and other charitable organization.
Karen Ansel, M.S., R.D.N., C.D.N. is a nutrition consultant, journalist and author specializing in nutrition, health and wellness. Karen is a go-to resource for the media. Karen’s expert nutrition advice appears in leading magazines, websites and newspapers nationwide. Always on the cutting edge of the latest breaking nutritional trends, Karen consults with corporations to help them enhance their corporate nutrition programs and provide strategies to improve their employee’s health and wellbeing. She additionally develops recipes for several of the nation’s leading food brands. Karen is also a former instructor in the Department of Nutrition, Food Studies and Public Health at New York University.
Karen is a graduate of Duke University where she majored in psychology. She received her Masters of Science in clinical nutrition from New York University. An active member of the Academy of Nutrition and Dietetics, Karen belongs to several dietetic practice groups including Sports, Cardiovascular and Wellness Nutritionists, Food and Culinary Professionals, and Nutrition Entrepreneurs.
Karen lives in Long Island, New York with her husband and two teenage daughters. When she’s not busy writing about nutrition, she enjoys cooking, running and playing with her dog, Cosmo.
Sarah has provided editorial and strategic communications services to nonprofits and government organizations for over 16 years. In both nonprofit and consulting environments, Sarah has helped organizations effectively communicate important health information to varied audiences via print and online content development, strategic communications planning and partnership development.
She has a master of public health from George Washington University’s School of Public Health and Health Services, and has focused much of her health communication efforts on nutrition education. Sarah’s focus on maternal and child health in graduate school continued professionally as a member of the communications team for the Society for Women’s Health Research and as a consultant to the Department of Health and Human Services’ Office on Women’s Health, among other roles. Sarah lives in a Virginia suburb of Washington, DC with her husband and two sons.
PANEL OF EXPERTS (partial list)
Owner and Head Chef
Guy L. Clifton, MD
Ann Brody Cove
Specialty Food Consultant
Co-Founder of The Central Farm markets
Yale Sustainable Food Project
Founder, DC Central Kitchen
Tara Gidus, MS, RD, CSSD, LD/N
Nationally recognized dietitian and nutrition expert
The Culinary Edge
National Association of Health and Fitness
Editor and Director
Chef Ris Lacoste
Chief Executive Officer
Food Allergy Initiative
Food Allergy and Anaphylaxis Network
Founder and Holistic Health Coach
Live In Rhythm
Chef Nora Pouillon
CEO of the Rosenthal Group
Green Chicago Restaurant Co-op
Director of Operations
Rabbit Grill/Red Velvet and TangySweet
Director of Food, Beverage and Events
William J. Clinton Foundation
Jaime Coffey Martinez MS, RD, PN1
Owner and Founder
Nutrition CPR, LLC